Radu Bulai

With over a decade of experience building digital products that users love, Radu has established himself as a product leader with a focus on FinTech and Health & Fitness. His leadership contributed to the creation of innovative and impactful products, earning recognition such as the Webby People's Voice award for Best Design - Function.

Radu has built and mentored high-performing teams, aligning them with business objectives to drive retention, engagement, and revenue growth. His hands-on expertise, combined with a strategic approach to product development, has consistently delivered results across all stages of the product lifecycle, ensuring both user satisfaction and business success.

Radu has a track record of delivering user growth, revenue growth, and margin expansion across several business models. He successfully scaled subscription-based mobile apps from the ground up into multi-million-dollar businesses by leveraging performance marketing, optimizing CAC and LTV, and applying subscription monetization principles and growth mechanics.

Working with lead-generation mobile apps, Radu drove 15x improvements in CAC by optimizing UI/UX flows, ensuring seamless transitions from ad clicks to lead generation and enrollment. For media businesses, he improved ad revenue by testing and refining ad products to maximize CPM and CTR, while optimizing on-page engagement to increase content consumption resulting in more ad impressions.

Radu has delivered significant business impact across subscription, lead generation, e-commerce, and media verticals, demonstrating his versatility and ability to adapt to diverse business models. He has successfully integrated and scaled products during M&A initiatives, ensuring long-term profitability and operational efficiency. Additionally, Radu has contributed to community development efforts, creating platforms that foster user trust, engagement, and brand credibility. His work consistently reflects a commitment to aligning business strategy with impactful execution, resulting in measurable organizational success.